Guardian of good intentions

How can a newspaper that distributes so much unsollicited extra paper now recommend to us how we should recycle their bloody wallcharts?
Similarly, having been sent a scare-mongering brochure about people stealing my identity from Morgan Stanley that will be ok if I buy another product from them, they then sent me loads of credit cheques that I'll never use that I now need to shred in order to prevent my identity being compromised.
Fucking hypocrites.